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I’d like you to have my “how-to” blueprints for 11 of the most common commercial-writing projects out there. I’m talking about specific, step-by-step do this, then do that…guidance. Along with 82 real samples you can model. Dear friend, To succeed as a freelance commercial writer you have to promote yourself consistently. That’s what I’ve […]
Got this email from a reader in Canada a few weeks back: Writers in my market are noticing a trend towards clients hiring low-cost writers, mostly journalism students from the local college. Journalism has been pretty much wiped out here so there’s been a huge increase in these writers. We’ve also noticed several big clients […]
So, I’ve been dealing with several cases of “scope creep†of late: when a copywriting project goes beyond the agreed-upon (in writing) parameters. We’d like to think it’s pretty cut and dried: If the project scope goes beyond what you contracted, they pay more. Period. And, sometimes it is easy, and the client “gets it,†[…]
Cool guest post from Brett Stone, who sent me this last fall, when she was still a commercial freelancer (and commercial real-estate investor). She’s since moved into some new and exciting directions, leveraging her past experience and teaching women how to raise their wealth consciousness and create more of what they want in their lives. […]
So, I recently got the following email – similar to many I’ve gotten over the years from what I affectionately refer to as “shortcut-hunters.†Can’t blame them – we all want the path of least resistance as we build our commercial writing practices. He wrote: I have been working as a freelancer now for a […]