Why Aren’t You Still Working with that Client from 2008 (or Earlier)?

September 11, 2012

I recently heard from an old commercial writing client for whom I hadn’t worked in probably five or six years. She had a small copywriting project, along with a vague “and we’ve got a few other things cooking we might need your help with.” Always a nice treat when old clients surface, but there’s always [...]

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How I Get Copywriting Clients Through SEO: The Good, the Bad and the Ugly (Guest Post)

August 14, 2012

I don’t quite remember when I stumbled upon commercial writing as a viable freelance profession, but as soon as I did I was sold. My background was in event marketing and sales, which I enjoyed but wasn’t necessarily passionate about. I have always loved writing and I knew I wanted to do something using my [...]

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Are You Striking a Balance Between a Serious Writing Business and a Generous Spirit?

July 19, 2012

I landed a new commercial writing client some time back – a graphic designer a few states away who’d found me via the web. His freelance copywriter had walked out the prior week and he was stuck with some looming deadlines – one just 24 hours away. When I gave him a quote (with a [...]

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Are Long-Term, On-Site Gigs (Even in Hawaii!) Worth It? (Guest Post)

June 26, 2012

I went fulltime with my commercial writing business about three years ago. A scary move, as so many of you know, but within about six months, I was starting to build momentum. I was landing copywriting projects on a fairly regular basis, and some referrals were starting to come my way. Then in late 2010, [...]

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Commercial-Writing Clients with Money vs. Ones Without: Like Night and Day…

May 30, 2012

I got an email from a recent Well-Fed Group Coaching participant that made me smile for a few reasons. She wrote: This is all becoming less and less theoretical and more real. Which is eerie. It seems I’m beginning to live in your make-believe world! Too funny. I swear, it’s as if, until people experience [...]

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Lessons I’ve learned from landing clients on first dates (Guest Post)

May 3, 2012

Call it “inadvertent self-promotion”… Men With Pens recently ran a guest post about dating rules you can apply to client prospecting. Considering I’ve inadvertently won over a commercial writing client while on a first date, I found the post pretty funny. This has actually happened to me not once, but twice. Dating your clients? To [...]

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