From the category archives:

The Business Of The Well Fed Writer

“Hire Other Writers! Make $25-50+ an Hour for Doing Almost Nothing!” (if you’re really lucky…)

January 27, 2015

A month doesn’t go by that I don’t get an email or two from a (clearly marketing-averse) commercial writer proposing, in various and sundry versions, the following: “Since I’m sure you get plenty of overflow commercial freelancing work (not really, actually…), I’m wondering if you’ve ever thought about farming it out to others for a [...]

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Put These In Place, and You’ll Grow Your Copywriting Business Faster and with Less Stress

May 30, 2014

So, a few days ago, I had a morning self-publishing coaching call with a client, after which I was thinking of heading over to the pool at the gym to do my laps. Now, I’m a pretty disciplined guy when it comes to exercise, but I’m also human, so, if I start getting busy, and [...]

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Can You Share Some Examples of *Useful* Commercial Freelancing Jargon?

January 21, 2014

Got an email recently from a budding copywriter with a big worry. She wrote: What is the language of marketing? What kinds of jargon can I expect when I talk to marketing execs? I am concerned that in meetings or conference calls, I might find myself up against a foreign language of sorts because I [...]

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How Do You Deal with the Unimaginative Client?

September 10, 2013

Got the following note from a reader and fellow commercial freelancer: I wrote a website recently in which I dropped the reader right into the environment of the business and took them on a tour of the facility, while describing their experience of the place. Nice flow, lots of mental imagery, etc., if I do [...]

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What You Do When You Do What You Do (Guest Post)

April 19, 2013

PB Note: Great guest post from freelance medical writer and author Laurie Lewis. I must confess, I have been less than rigorous in always keeping track of my time. But, it doesn’t take a genius to figure out that getting a handle on exactly how your time gets split up between different project-related tasks could [...]

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Why Estimating Copywriting Projects Is Like Learning to Play Tennis…

November 27, 2012

I got an email from a commercial writer recently voicing a common concern: The one sticking point I keep running into is not knowing how many hours a project will take me to complete (and the obvious quoting struggle related to that). Do you know any resources where I can find that information? By trolling [...]

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