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Carve a Niche & Build Your Own Demand through “Query-Free Freelancing” (Guest Post!)

March 31, 2011

PB NOTE: I’m delighted to have Jennifer Mattern as our first guest blogger in this go-round (AND to have this piece be part of her virtual blog tour). Jennifer, the founder of the critically acclaimed AllFreelanceWriting blog, is a consummate freelance professional and someone with a wealth of knowledge and experience in all aspects of [...]

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How Would You Deal With Such an Unpleasant Client?

November 17, 2010

Recently got an email from a new commercial writer up North. All you experienced folks, if you’re like me, you’ll be saying, “Oh, just let me at this guy…” She wrote:
I’m writing a web site for a logistics company, a family business run by a nice guy in his early twenties. It’s my first job [...]

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Got This Fun, In-Demand and Lucrative Copywriting Specialty in Your Project Mix?

September 27, 2010

So, suddenly I’ve been thinking a lot about case studies. For starters, I just finished a big one and it consumed a big chunk of my commercial writing life (details in the July and August ezine “Appetizer” courses).
Then, my friend Casey Hibbard (The Case-Study Queen), announced she’s offering a six-month intensive case-study coaching program [...]

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The Confidence Conundrum: How a Newbie Writer Builds Enough to Succeed…

August 31, 2010

In my first commercial freelancing group coaching series, one of the participants said: “I think my biggest problem is uncertainty. I prefer feeling confident about what I’m doing – to be able to do it with authority, and I just haven’t been able to reach that point so far. I’m always afraid I’ll do it [...]

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“Niche or Die!” (Really? You Sure About That?)

August 10, 2010

So, I’m in the midst of series #5 of my commercial freelancing group coaching program (as I write this) – geared towards business copywriters just starting out. Not surprisingly, one of the BIG bugaboo issues for newbies is “niche.” Seems you can’t spit these days without hitting a guru or two who’ll adamantly assert, chopping [...]

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“Start Making $300 an Hour as a Copywriter in Just Seven Days!”

April 27, 2010

Wow. That sure sounds like an opportunity tailor-made for me. I’m a pretty good writer (I mean, my Mom’s told me so, and that’s good enough for me!). And I’d sure love to turn that skill into “$300 an hour”! That’s what they promised in this copywriting program I saw on the Internet. And it [...]

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