Entries by Peter Bowerman

Instead of Just Sharing “What You Do” with Clients, Share “Who You Are”…

I went to a networking function recently, and struck up a conversation with a middle-aged gentleman who’d recently moved to Atlanta from Minneapolis. He offered event-production services including light/sound design, DJ’ing, and more. Since his business often involved subcontracting—especially his DJ business—we got to talking about his experiences hiring people in Atlanta versus the upper […]