From the monthly archives:

December 2010

What Do You Think of “The Salad Dressing Rule”?

December 7, 2010

Got an email recently from a reader with a concern (and frustration…) we’ve all come up against at some point in our commercial writing careers. He wrote: The challenge that’s just unnerving me is how to shift prospects’ minds from thinking they can do the writing themselves instead of paying a commercial freelancer $100+ an [...]

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Design: Graphically Designing | Development: Gamajo Tech