From the monthly archives:

June 2009

Which Has Been More Effective for You – Direct Mail or Email Marketing?

June 8, 2009

In the June 2009 issue of The Well-Fed E-PUB, I ran a piece summarizing copywriting guru Marcia Yudkin’s take on direct mail marketing vs. email marketing. Marcia came down on the side of using direct mail marketing to promote a commercial freelancing business, and for these reasons: 1) If you irritate a client with your [...]

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