From the monthly archives:

April 2009

Poorly Thought-Out Marketing Materials Are Everywhere (and with BIG Names on Them…)

April 27, 2009

So, I get my monthly cell phone bill from Verizon (yeah, I’m naming names; maybe someone will forward this to them and they’ll get their act together…). So, in it were a few of these slick little inserts. One of them had this headline: “Get Mobile Broadband on the Nation’s Largest 3G Network!” The copy [...]

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Let Them Keep Thinking Writing is a Dead-End Game (More for Us…)

April 8, 2009

A reader recently sent me a link to an interesting piece in The Week, entitled “Is Writing for the Rich?” It was written by the editor himself, Francis Wilkinson, who concluded that the future of freelance writing is mighty bleak, and that, given the unfortunate current financial calculus of the craft, it’s become a field [...]

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